Media Releases

SPC sale must support sustainable future

February 20, 2019

Independent Member for Shepparton District Suzanna Sheed is urging the owners of SPC Ardmona to prioritise the sustainability of the Goulburn Valley when choosing a buyer for the food processing company.

Following parent company Coca-Cola Amatil’s decision on Monday to write down the value of SPC to zero, Ms Sheed called on the multi-national soft-drink giant to look beyond financial considerations when finalising the sale.

“SPC Ardmona is an iconic Australian brand that has held a pivotal position in the Shepparton region for a century,” Ms Sheed said.

“It has been a key driver in realising the Goulburn Valley’s potential as a powerhouse of agricultural production and has provided secure ongoing and seasonal work locally.

“While it is certainly facing challenges in terms of adapting to changing community demand and increasingly competitive markets, its ongoing importance to the Shepparton District cannot be overstated.”

Ms Sheed said it was encouraging to hear several sale offers were on the table.

“This is a time to look forward and the sale of SPC is an exciting opportunity to find a new home for the company that is more aligned with what we do here in the Goulburn Valley,” Ms Sheed said.

“I understand more than a dozen interested parties have recently toured the factory and that gives me confidence the business is being seen as a worthwhile acquisition.

“I would urge Coca-Cola Amatil to put our community first and choose a buyer with a focus on securing a strong and sustainable future for our agricultural region.”



Media contact

Riahn Smith 0419 138 978│

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